Pioneering Retail Analytics Since 2016

Based in the heart of Austria, astroproluxora has been at the forefront of retail performance analytics, helping businesses across Europe transform their operations through the power of data-driven insights.

Our Journey in Retail Analytics

Founded in 2016 in Graz, Austria, astroproluxora emerged from a simple yet powerful vision: to democratise advanced analytics for retail businesses of all sizes. Our founders recognised that whilst large corporations had access to sophisticated data analysis tools, smaller and medium-sized retailers were often left behind in the digital transformation.

What started as a small team of data scientists and retail experts has evolved into a comprehensive analytics platform serving businesses across the European Union. Our deep understanding of the European retail landscape, combined with cutting-edge technology, has enabled us to develop solutions that truly address the unique challenges facing today's retailers.

From our headquarters in Graz, we've witnessed the dramatic evolution of retail - from traditional brick-and-mortar stores to omnichannel experiences, from intuition-based decisions to data-driven strategies. Throughout this transformation, we've remained committed to our core mission: making advanced retail analytics accessible, actionable, and affordable.

Modern retail analytics workspace

Our Mission & Core Values

We're driven by a clear mission and guided by values that shape every aspect of our work and client relationships.

Our Mission

To empower retail businesses across Europe with advanced analytics solutions that transform data into actionable insights, driving sustainable growth and competitive advantage in an increasingly complex marketplace.

Data Privacy & Security

We maintain the highest standards of data protection and privacy, ensuring full GDPR compliance and implementing robust security measures to protect our clients' sensitive information.

Innovation & Excellence

We continuously invest in research and development to stay at the forefront of analytics technology, delivering innovative solutions that exceed our clients' expectations.

Partnership Approach

We view our clients as long-term partners, working closely with them to understand their unique challenges and develop customised solutions that drive real business results.

European Focus

Our deep understanding of European retail markets, regulations, and consumer behaviours enables us to provide solutions specifically tailored to the EU business environment.

Measurable Results

We're committed to delivering tangible business outcomes, focusing on metrics that matter and ensuring our solutions provide clear return on investment for our clients.

Client-Centric Service

Every decision we make is guided by what's best for our clients, from product development to customer support, ensuring exceptional service at every touchpoint.

Leadership & Expertise

Our multidisciplinary team combines deep retail industry knowledge with advanced technical expertise to deliver exceptional results for our clients.

Chief Executive Officer

Strategic Leadership

Provides strategic direction and oversees company operations, ensuring alignment with market needs and long-term growth objectives. Brings extensive experience in retail transformation and business development.

Chief Technology Officer

Technical Innovation

Leads technology strategy and product development, ensuring our platform remains at the cutting edge of analytics innovation. Specialises in machine learning and big data architectures.

Head of Analytics

Data Science Leadership

Oversees analytics methodology and ensures the quality and accuracy of insights delivered to clients. Expert in retail metrics, statistical analysis, and predictive modelling.

Director of Client Success

Customer Relations

Manages client relationships and ensures successful implementation and adoption of our analytics solutions. Focuses on delivering measurable business value and client satisfaction.

Senior Data Engineer

Platform Development

Leads the development and maintenance of our analytics infrastructure, ensuring scalability, reliability, and performance of our data processing systems.

Retail Industry Specialist

Domain Expertise

Provides deep retail industry insights and helps translate business requirements into technical specifications. Specialises in European retail markets and consumer behaviour.

Milestones & Achievements

Key milestones that have shaped our journey and demonstrate our commitment to excellence in retail analytics.

2016

Company Foundation

astroproluxora AG was established in Graz, Austria, with a vision to make advanced retail analytics accessible to businesses of all sizes.

2018

First Major Platform Release

Launched our comprehensive retail analytics platform with real-time tracking capabilities and predictive analytics features.

2020

EU Market Expansion

Expanded operations across multiple EU countries, establishing partnerships with leading retailers and e-commerce platforms.

2022

GDPR Compliance Certification

Achieved comprehensive GDPR compliance certification, reinforcing our commitment to data privacy and security standards.

2024

AI-Powered Analytics Launch

Introduced advanced AI and machine learning capabilities, enabling more sophisticated predictive analytics and automated insights.

2026

Continued Innovation

Ongoing development of next-generation analytics solutions, focusing on emerging retail trends and technologies.

Why Retailers Choose astroproluxora

Our unique combination of technical expertise, retail knowledge, and European focus sets us apart in the analytics marketplace.

Local Expertise, European Reach

Based in Austria with deep understanding of European retail markets, regulations, and consumer behaviours across all EU member states.

Cutting-Edge Technology

Advanced analytics platform built on modern technology stack with AI/ML capabilities, real-time processing, and scalable architecture.

Dedicated Support Team

Experienced team of retail analysts, data scientists, and customer success specialists committed to your business growth and success.

Security & Compliance

Enterprise-grade security measures and full GDPR compliance ensure your data is protected and regulatory requirements are met.

European retail excellence
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Ready to Partner with Us?

Join the growing community of European retailers who trust astroproluxora to power their analytics and drive their business growth. Let's discuss how we can help transform your retail operations.

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